Search Engine Optimization, or SEO, is the process of altering the content and other aspects of a Client’s website to target specific traffic and types of visitors to that website. SEO is a powerful program for growing site positioning and traffic and is the main staple for successful online marketing.
In contrast to Pay Per Click, or PPC, search engine optimization is a process that may take weeks or months to achieve desired results. This is because search algorithms look to many technical and contextual facets of a website including inbound link count, optimized content, and relevancy, in order to formulate page rankings and positioning.
It is also important to note that search algorithms change relevancy formulas on a regular basis, and your site’s optimization must be continually adjusted and maintained to keep it’s rankings across top search engines like Google and Yahoo. This is why we offers a search engine optimization plan based on initial setup and monthly maintenance, to ensure your site’s rankings do not negatively slide.
We start by auditing your site’s structure, content, competition, and current rankings, and move on to develop an executable action plan specifically designed to optimize and enhance your web site for top search engines.
See our SEO Successes
- Initial Consultation
- Keyword Research
- Number of Program Keywords
- Website Submission
- Google, Yahoo & MSN Sitemap Creation
- Title Tag Modification
- Custom Optimization Pages
- Content Optimization
- Robots.txt Optimization
- W3c Validation
- Image & Hyperlink Optimization
- Header Tag Optimization
- PageRank Sculpting